How do I Create an Audience Demographic Benchmark?
Select multiple demographics to set your own custom benchmark, based on a target audience.
- Choose "My benchmarks" from the left navigation tab.
- Click the "Create Benchmark" button on the upper right of the page.
- Choose the "Demographics" tab at the top.
- Give a Title and Description to your benchmark and decide whether or not you would like to share it with your organization.
- From the Demographic Settings dropdown, select up to 4 available demographic filters and click Submit,
- You will then be taken back to "My benchmarks", where you will see your newly created benchmark. Simply click the eye icon to start using your new benchmark
Check out this video (about 30 seconds in) to watch us demo this feature!